On your website, at any hour, in the visitor's own words.
How it works
Publish what your firm knows.Answers, bookings and handoffs.
Your firm's AI assistant answers from what owners publish, with the source on every reply. Bookings, requests and anything else go to your team, who can join the chat or follow up in the tools they already use.
Getting live
From account to live in three steps
Most of the work is deciding what you want published. The rest takes minutes.
- 1
Create your account
Your name, your firm and your website.
- 2
Publish what you know
Write entries in your own words, or bring in pages and documents, then review and publish.
- 3
Try it, then go live
Ask your own questions in Try your assistant, then add one short snippet to your site.
Behind each reply
What happens when a visitor asks
Four steps, every time, whatever the hour.
- 01
The question
The question arrives
- 02
The check
Your assistant checks what is published
Only published, in-date entries count. Topics left to your team go straight to them.
- 03
The reply
A reply, or a handover
A reply quotes the entry and names it. A request, such as booking a meeting, is taken and passed on. Anything else is offered to a person.
- 04
The handover
Your team gets it, in the tools it uses
Someone from your team can join the chat live. Otherwise, once the visitor agrees, the request or question, a short summary and how to reach them go to your dashboard and to the tools you choose. Everything goes on the record.
One thread
The visitor and your team, in the same conversation
When a question is one for your team, the chat reaches them with everything said so far. Someone can join live and carry on, so the visitor never has to repeat themselves.
The record
A record you can show anyone
- Each question, and the reply or the handover
- The published version used for each reply
- Every version of every entry, who changed it and when
- Every flag, the fix and the re-check
- Every enquiry and its status
Questions about getting started
Yes. We can help prepare and review your first entries and add the snippet. A one-off setup fee may apply, and we agree it before you start. Contact sales to arrange a guided start.
Many firms set up on their own in an afternoon: create an account, publish a few entries, and paste the snippet. Help is there if you want a hand with knowledge packs, branding, or connections into Slack and your inbox.
No. Your assistant replies from what you publish in your dashboard, and the snippet adds the chat to the site you already have. You do not need a redesign or a new site builder to get started.
Most of the work is deciding what you want published. Creating the account, writing a few entries, and pasting the snippet usually takes an afternoon. See How it works.
No. You write entries in plain words, and the snippet is one line to copy from your dashboard. If someone else runs your website, send them that line.
Connecting Slack, email, or another tool is optional and guided from the dashboard. Every enquiry still waits in Kuuba whether or not you connect anything.
Most of the work is deciding what you want published. Creating the account, writing a few entries, and pasting the snippet usually takes an afternoon for firms that already know their common visitor questions.
If you want help preparing and reviewing your first entries, contact sales about a guided start. A one-off setup fee may apply, and we agree it before you start.
Your assistant introduces itself as AI, in the name and branding you chose, with a short welcome and any suggested questions you set. Visitors know from the first message that they are talking to your firm's AI assistant rather than a person on your team.
Branding does not remove that opening disclosure. On every plan you can set the name, logo, welcome, and suggested questions. Professional and above add full brand colours and the option to remove the Kuuba badge. See Branding.
Your AI assistant tells the visitor that a person on your team is the right next step and offers choices, such as speaking to someone on the team or booking an appointment. If someone is free, they join the chat and carry on the conversation. If not, once the visitor agrees, it sends your team a clear enquiry with the conversation so far and how to reach them. It does not make up a reply to fill the gap.
The enquiry waits in your Kuuba dashboard and in any tools you have connected, such as Slack, email or your CRM. Your team replies in its own time, with enough context to continue without digging through a full chat transcript first.
Yes. Ask your own questions in Try your assistant in your dashboard, including the ones you expect it to hand to your team. Check the reply and its source, then publish and paste the snippet when you are happy.
You can also paste the snippet on a staging or draft page first, try your questions there, and add it to the live site when you are ready. Drafts never reach visitors until you publish them.
Every enquiry waits in your Kuuba dashboard until someone marks it handled. That is the default, and it works whether or not you connect another tool.
You can also send enquiries into the tools your team already uses. Connecting Slack, your inbox, or a help desk does not remove the copy in Kuuba. It adds a path so the same enquiry reaches the place your team already checks.
Yes. Edit it, preview the reply, and republish, or archive it so it is no longer used. Changes take effect for new conversations once you publish. Visitors who start a chat after you republish see the updated entry and its cite.
Every earlier version stays in your history, so you can see what was live before, who changed it, and when. If you need to undo a change, you can roll back to an earlier version in one step. Until a replacement is published, related questions that no longer have a live entry are handed to your team.
Starter is £35 a month and Professional is £125 a month, and you can try Kuuba on the Free plan with no payment details required. Multi-site starts from £299 a month for firms that need more than one site.
Plans differ in allowances and features, not in the rules about published knowledge, sources, and handovers. Every plan answers only from what you publish, and passes visitor requests and questions nothing published covers to your team as enquiries. See Pricing for a full comparison.
See it with your own questions
Create an account, publish a few entries and ask what your clients ask.

